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Who Are the Salesforce Ben Expert Authors?
Here at Salesforce Ben, we are blessed with a lively community of over 300 authors, all keen to share their enthusiasm, ideas, and guidance to help Salesforce professionals learn and grow in their...
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Journey to Salesforce: Fast Track to Becoming a Salesforce Developer
Journey to Salesforce began in 2019 with the aim to help aspiring Salesforce Developers in India skill up and secure employment in the Salesforce ecosystem. It is a comprehensive program designed to...
View ArticleSalesforce, Apple Partner For AR, Messaging Integration: All You Need To Know
Back at Dreamforce ‘18, Salesforce and Apple announced their first strategic partnership, allowing Salesforce to revamp its app for iOS and offer unique features. They’ve since provided tools and...
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Salesforce to Roll Out New Data Cloud Integrations for Google, LinkedIn Ads
Salesforce has announced new Data Cloud integrations with Google Display & Video 360 and LinkedIn to help brands build even more relevant advertising campaigns. What’s more, these integrations...
View ArticleSalesforce Launches New Trailblazer Career Marketplace for AI and CRM...
In a groundbreaking move, Salesforce has launched the Trailblazer Career Marketplace, a cutting-edge talent hub expanding on Trailhead, the company’s acclaimed online learning platform. The...
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Salesforce Einstein Announces New Copilot Updates: New AI Search and More
Artificial Intelligence is clearly the trending topic of the moment, but there is an unsung hero waiting on the sidelines for its moment of glory. Data Cloud, previously Genie, is a product...
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New Salesforce UE+: Your Complete Guide to Better Sales and Service
Siloed applications and disjoined tech stacks can easily become a company’s worst nightmare. With so many products and services currently available on the market, seamless integration and a clear,...
View ArticleCopado Expands Beta Access to CopadoGPT for All Customers, Revolutionizing...
PRESS RELEASE This DevOps-focused Intelligence platform incorporates more than a decade of knowledge to improve time to value and boost customer satisfaction. Chicago – Dec. 13, 2023 – Copado, the...
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Salesforce Economy to Create 11.6M Jobs Between 2022 and 2028, Says IDC
The IDC has released its latest report on Salesforce – specifically on its economic impact – and it’s probably no surprise that AI is a key talking point within it. Bolstered by the capabilities of...
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Salesforce to Acquire Spiff: Automating Sales Commissions
Salesforce has just announced a definitive agreement to acquire Spiff, a provider of incentive compensation management (ICM) software. Calculating a salesperson’s compensation is big business, and...
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Einstein Copilot & Prompt Builder to be Released in February
In Salesforce’s Spring ‘24 Release, it was announced that the long-awaited Einstein Copilot would be arriving to Salesforce in February 2024. This generative AI chatbot is designed to work across the...
View ArticleParker Harris to Become Slack Chief Engineering Officer After Co-Founder Leaves
Since Salesforce acquired Slack in late 2020 for $27.7B, it hasn’t been a straightforward path to success for what seemed like a match made in heaven. Since the acquisition, Slack has seen employee...
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Salesforce Commerce Cloud Introduces Enhanced AI Tools
Salesforce have introduced new Commerce Cloud tools to embrace generative AI and data-driven insights to optimize every customer interaction — increasing loyalty and driving revenue.Released at this...
View ArticleWhy Salesforce Has Spent $18.9M on Ethical Hackers
In an innovative step towards cyber-protection, Salesforce’s Bug Bounty Program continues to highlight system vulnerabilities and fend off potential hackers and cybercriminals. The program is made up...
View ArticleSalesforce Lays Off 1% of Its Workforce, But Why?
Unfortunately, 2024 has kicked off with a similar theme to last year: sweeping layoffs across much of the technology industry. TechCrunch has reported over 23,000 layoffs in January alone from...
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Breaking: Salesforce Announce Marketing Cloud Edition Built on the Core Platform
Salesforce have announced Marketing Cloud Growth Edition, the first glimpse of what a marketing app built in alignment with Salesforce’s core platform looks like – and the potential for this to...
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Salesforce Trailhead GO App Upgraded for a Customized Learning Experience
Earlier this month, Salesforce delivered an update to its Trailhead GO app. With a fresh reimagined “Today” page, the newest edition of the app is tailored for users who are looking for a personalized...
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An Interview With Salesforce’s New Chief Trust Officer Brad Arkin
Salesforce has named cybersecurity veteran Brad Arkin as the company’s new Chief Trust Officer. With over 20 years of security leadership experience, Arkin has set his sights on closing the AI-fuelled...
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14 Salesforce Facts You Never Knew
The world of Salesforce is certainly vast, with new updates and enhancements happening all the time. The chances are that you can learn new things about it every day, no matter which area you work in....
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AscendX: Acquiring a Portfolio of Salesforce ISVs
When you need to go looking for a non-native Salesforce solution, you’d normally go to the AppExchange, right? Finding everything you need is accessible with a few clicks, and the scope of app...
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